Maze produces bespoke, human-crafted video outreach for B2B sales teams pursuing named enterprise accounts. Every video is built on a battle-tested sales playbook — and genuine vertical expertise in fintech, security, developer tools, and crypto.
Fintech
vertical expertise
Security
vertical expertise
Dev tools
vertical expertise
Crypto
vertical expertise
The problem
Your target accounts are senior buyers at established companies. They ignore boilerplate sequences. AI video avatars feel uncanny. Self-serve tools hand you technology but no playbook. And no generalist agency understands the dynamics of fintech compliance, enterprise security procurement, or developer-led growth.
The VP of Sales with a quota and a named account list has had no tailored, premium service option — until now.
Why Maze
Human craft
Every video is written, recorded, and produced by a real person who understands your prospect's world. As AI video floods enterprise inboxes, authentic human outreach stands out — and signals genuine effort to senior buyers.
Enterprise playbook
We're not a production house. Every video is grounded in a battle-tested enterprise sales playbook — designed to open specific accounts, not just generate impressions. We measure success in deals moved, not videos delivered.
Vertical fluency
Fintech compliance risk. Security certification pressures. Bottom-up vs. top-down developer tool deals. Institutional hesitancy in crypto. We write for the specific concerns of senior buyers in your vertical — not a generic sales script.
Verticals
We serve four verticals and we won't go wider. That's the point.
Compliance risk, regulatory relationships, and complex multi-stakeholder procurement. We write to the CFO, CRO, and Head of Risk — not just the VP of Engineering.
Threat landscape urgency, certification requirements, and budget conversations that happen after an incident or audit — or ideally before one. We know how to open that conversation.
Bottom-up community adoption vs. top-down enterprise procurement. We tailor the message to whether you're selling to the team or to the Head of Platform who needs to standardize.
Institutional hesitancy, regulatory uncertainty, and a buyer who's heard every pitch. We build videos that earn credibility before asking for a meeting.
How it works
01
You bring your named account list. We review it honestly — and tell you if the targeting or positioning won't convert before we start.
02
We research each account: their product, their leadership team, their recent moves, and the specific angle most likely to open a door. Every script is custom.
03
We produce each video to a high standard — not screen recordings. Delivered with a suggested send sequence and follow-up cadence built into the playbook.
04
We measure success in responses and deals opened, not views. Each month we review what's working, sharpen the messaging, and move on to the next account batch.
Pricing
Prove the playbook on a focused account list.
From $3K/mo
Pricing validated per engagement
Scale the motion across a full named-account program.
From $7K/mo
Pricing validated per engagement
Both plans are monthly retainers. No long-term contract required to start.
We'll review your target list honestly and tell you what we think before you commit to anything.
Book a strategy callWhat to expect from the call
We review your named account list together
We tell you honestly if the targeting or positioning will convert
We walk you through example videos from relevant verticals
If it's a fit, we agree a scope and start within the week